As always, using your website and social media are affordable and effective ways to spread your message. You can include details about your summer program on a landing page of your website and link to that from your social media accounts. You can also use email marketing to reach more members of the community. A little marketing tip—be sure to keep your message and design consistent across all of your media channels (print, digital, radio, etc) Having bright, fun and engaging photos that relate to your program is another great way to draw attention to your marketing. Be sure to include important details, like when and where people can find your program, and how they can reach you with any questions. You can also expand, and target, the reach of your message with paid advertising through FaceBook or Google AdWords. This will be an extra expense, but it will help ensure that your message is getting to the right audience.
Are you looking for some graphics to promote your SFSP site? Download our social media graphic below and post it to your Facebook or Twitter page today!